Friday, September 28, 2012

A Key Non-Family Executive in the Family Business

How does an independent Family Business Advisor transition to the role of Employee?
What issues should a business family address for key non-family executives?

Join The Network of Family Businesses for a virtual educational Webinar on Tuesday, October 16th, 2012 at 10:00 AM EST, with Scott Heintzelman, Vice President Finance & Administration for Martin’s Famous Pastry Shoppe, Inc.

This discussion will explore the roles and responsibilities a non-family executive can fulfill and begin to explore the expectations that both family members and non-family members may have. Learn how to avoid pitfalls for the family and the non-family executive. Join us to hear Scott’s story of his transition to being a key non-family executive in a family business.

Scott Heintzelman holds a B.S. in accounting from Messiah College and is the Vice President of Finance and Administration at Martin’s Famous Pastry Shoppe, Inc. His focus at Martin’s is on management training, strategic planning, people development, and formalization of process. Before his employment at Martin’s, he was a Partner with McKonly & Asbury, LLP where he was in charge of the Family Business Group and in doing so, provided service to some of the region’s most well known businesses. A Certified Public Accountant, Scott is a member of the American and Pennsylvania Institutes of Certified Public Accountant. As a Certified Management Accountant (CMA), at McKonly & Asbury he led the firm’s forensic accounting and fraud prevention team.

While employed at McKonly & Asbury, Mr. Heintzelman wrote a blog, “The Exuberant Accountant,” which Entrepreneur Magazine recognized as one of four best accounting blogs for gaining "a better understanding of your business finances." He also is a frequent guest lecturer on the subjects of Family Business, succession planning, employee engagement, fraud prevention, and social media marketing.

Mr. Heintzelman is a member of the Board of Trustees and the Executive Committee of Messiah College. Additionally, he serves on the Central Pennsylvania Advisory Board for M&T Bank.

Registration to join The Network of Family Businesses and be eligible for the On-Line Educational Seminar is available at: