Why You Should Write Your Family Business History

With Rachel Landry

For the present

The action you take today will certainly generate immeasurable results well into the future. But more than that, this action can generate measurable results today. This session will explore the immediate benefits of documenting your legacy, and the long-term gains of doing it sooner rather than later. In addition to your future generations and family members, there are other possible audiences for your business story. We’ll identify a number of them together, helping you understand how you can use a product like this today to boost your business.

For the future

Sometimes we don’t know we need something until it’s handed to us, and once we have it, we suddenly see and feel its value and we cherish it with all our hearts. As the current leader of a multi-generational business, you may feel you have the added responsibility of trying to anticipate what the next generation of leaders may need, and preparing it for them, whatever it may be, so they never have to wonder or guess. In a family business one of those things, possibly the very first and most important of those things, is the legacy.  The progressive story of the business from the day it started to how it got to where it is today, with special emphasis on the values and dreams of the person or people who built it from merely an idea or need, to this thriving modern entity.

That’s only one example of the potential value your documented story holds, the appreciation that will surely come to those who read it years from now, or decades from now, when you or other family members who know the story firsthand are no longer around to tell it.

Rachel Landry – A Writer for Life 

She was praised by teachers as a talented essayist. She had hundreds of pen pals. She spent hours writing journal entries in the sanctuary of her tree house. But in those days, writing held little promise for a girl from a small Canadian fishing village. Besides, Rachel Landry had other dreams. She came to Toronto in 1990, intent on success in film production, and accumulated an extensive list of Script Supervisor credits. In 2007, seeking the freedom to be home with her daughter, and with the web now offering a limitless market, she called upon her lifelong passion for writing. Rachel has since been the author of short bios and profiles for hundreds of executives, artists and musicians, politicians, professional athletes, and celebrities.

Join The Network of Family Businesses for this challenging Webinar on Thursday, January 22, 2015 at 11:00 AM Eastern Time, with Rachel Landry.

For additional information email: steve@netfamilybusiness.com